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Toast to Dad – Enjoy 10% Off!

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Cheers to the
Jacksonville Jaguars!

The Official Wine Club of the Jacksonville Jaguars! Join the Vine04 Club and experience the benefits and lifestyle!

Vine04 Club


It’s more than just a cheer. It’s a rally cry. It’s a way of life that you subscribe to when you cross that county line. It unites us.

With Vine04, we raise a glass to the weekend warriors who work hard to play harder, to the hometown historians who exude knowledge and passion, to the diehard faithfuls who focus on the future, and to the enthusiastic fans whose bold, vibrant personalities can only be matched by the perfect shade of teal.

This one is for the First Coast. To the neighborhoods we call home, in the city we love the most.

Vine04 is ours to toast.

Father’s Day Gifts

Club Format and Cost

In order to receive new release shipments twice a year and be eligible to purchase additional bottles at club pricing, you must be a member of the Vine04 Club. A $50 one-time, non-refundable deposit will be processed to secure your first shipment only. This deposit will be deducted from your first club shipment cost. Wines are released in two three-bottle or six-bottle shipments each year based on the club level you select. The cost will range based on your selections. The cost of a bottle ranges from $35 to $75 + tax & shipping.
Each club shipment for three-bottle members will arrive in a cardboard shipper that can be upgraded to a fire-branded Jacksonville Jaguars wooden crate for a discounted price of $25 ($50 Value). All club shipments for 6-bottle members will arrive in a wooden crate at no additional cost ($99 Value). Except for your one-time, non-refundable $50 deposit, your card will not be charged until the Release date. Again, the $50 deposit will be deducted from your first shipment cost.
Each club shipment can also include a special welcome package and gift at no additional cost ($30 Value). Depending on the club level you choose, you can customize your wine selections! New, library and special edition wines will be offered for your selection. There is no long-term commitment, and you may cancel at any time.
Please review the Vine04 Club member levels and benefits on the comparison matrix presented on the Club page. Enjoy your wine, and remember, when you share a glass, gift a bottle or visit the Fairwinds tasting room in Napa Valley together, you are supporting the Jacksonville Jaguars!

Experience the Benefits and Lifestyle!


Club membership options to best fit your budget and lifestyle

Two shipments of three or six bottles per year (minimum to retain Vine04 Club seniority)

Wine received in a handmade vintage Jaguars fire-branded wooden crate

Exclusive access to limited releases and library wines

Discounted access to the online shop to gift wines and merchandise to friends and family

Free wine tasting experiences at Fairwinds in Napa Valley

Special access to Jaguars only events and experiences

Fairwinds Estate wines offered at 10% off

Join Today